The client's eco-friendly portable speaker lacked a compelling brand identity, struggling to stand out in a crowded market and connect with environmentally conscious music lovers.
We created a bold brand identity featuring a bright color palette, modern typography, and minimalist photography, effectively communicating the client's values and unique selling proposition.
We repositioned the sustainable speaker brand by highlighting its eco-friendly features and sound quality. A unique brand proposition informed a cohesive visual identity, elevating the brand as a leader in sustainable consumer electronics.
The rebranding effort yielded impressive results, with a 35% increase in sales and a 25% boost in brand awareness. The new visual identity resonated with the target audience, resulting in a 50% rise in social media engagement and a 20% increase in website traffic.
